allergy, asthma, anaphylaxisis
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Our best selling Dr. Guide books are now available as free downloads in our membership site. Our books are found as hard copies in many pharmaceutical outlets throughout the United States and Canada.

Allergic disease affects up to 40 per cent of American children and the incidence continues to rise at an alarming rate. It is important to understand why and how this increase is occurring. 

Our research concerns immune abnormalities that lead to allergic diseases such as asthma, eczema, allergic rhinitis and food allergy. The symptoms of these conditions are currently treated with non-specific anti-inflammatory medications that can have serious side effects.

A greater understanding of how these diseases are caused will facilitate the development of better treatment strategies.


Allergy Avoidance In The Home is our top selling book so far. This book can be found in many stores and pharmacies across the United States and Canada.

Understanding is your most important tool in coping with your allergy and asthma symptoms. This book can help you in the most fundamental aspect of this health problem: environmental control. This book is not meant to replace medical diagnosis and treatment. If your physician has recommended that you follow some of the suggestions in this book, you should comply. If you are currently under the care of a physician for allergies or asthma, be sure to inform him or her of any changes you make in your environment.


COPD cannot be fully reversed. About 15 million people in the North America have COPD. It is the world’s fourth leading cause of death; approximately 130,000 North Americans die each year from COPD – that is one death every 4 minutes. And an additional 12 million Americans and 1.4 million Canadians likely have the disease but don’t know it.

This book provides generic information in harmony with the various medical authoritative bodies involved with Chronic Obstructive Pulmonary Disease (COPD). The information is basic and is intended to provide a general awareness of COPD and some coping suggestions when someone has COPD.


Compared with other diseases, allergies and asthma, for the vast majority of patients, do not pose life-threatening health risks. That’s the good news. On the debit side, however, bouts of sneezing, itching, wheezing, runny nose, and so on can make life miserable. Allergy and asthma victims have good reason to complain of a poorer quality of life. Their main goal is relief of symptoms. Allergies and asthma are complicated health problems with many causative factors, and each person’s ailment is highly individualized. For example, there has been much debate about the definition of asthma.


You may be reading this book because you or a family member (often a child) has asthma and you want to take control and enjoy a normal life and experience no dangerous “asthma attacks”. Conversely a great many people do not know they have asthma and you may want to find out more about this health condition for yourself or a child. There are in fact a whole array of ambiguous symptoms from breathlessness, wheezing, chest tightness, coughing to cold symptoms that may or may not be asthma. Each person’s asthma condition is unique in both the symptoms and causes.


Allergy rhinitis is the most common form of allergies. Rhinitis relates to all the symptoms of the mucous membranes of the nose associated such as sneezing, itching, nasal discharge, and congestion.

More than 20% of adults and up to 40% of children suffer from allergic rhinitis, (the most common form of allergies), the intermittent or persistent symptoms include sneezing, rhinorrhea, nasal congestion, watery eyes, and itching (pruritus).

The economic and health ramifications are allergies are far reaching, more than 3.5 million work days and 2 million missed school days per year have been reported.


“Severe Allergic Reaction", “life threatening allergy” – sounds a little scary, right?  However dramatic you may think the title of this book is, it’s not just meant to frighten you.  It’s a way of getting your attention focused on a health risk issue that is actually life threatening in a short period of time (minutes sometimes) for you or your child.

Essentially, anaphylaxis (pronounce an-uh-fuh-LAK-sis) is usually brought on by a food allergy (often peanuts) and insect stings or bites.  There are other causes, too, such as medications, latex (balloons, elastic, kitchen cleaning gloves, adhesive bandages, condoms, elastic bands), and sometimes even exercise.





Action Plan Posters

Two Great Posters for free download in our members area.The one poster is a fridge poster to alert babysitters etc. in case of a severe allergic reaction in your child (called Anaphylaxis).

The second poster is also a fridge poster giving Emergency information in the event of a severe asthma attack.



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Much more coming in the near future.

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Allergy Facts:

7.9 billion dollars per year, of which 4.5 billion was spent on direct care and 3.4 billion on indirect costs, related primarily to lost work productivity.


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This Page Last Revised: 5/10/2009